OtIUM PRIMA rolling BOX
The queen of rolling boxes
EXCELLENCE IN THE CHOICE AND MANUFACTURING
OF THE WOOD
THE RESULT OF A PROJECT WITHOUT COMPROMISE PRIMA BOX IS IN AMERICAN WALNUT TREE WOOD, TOUGH AND STURDY, WITH DETAILS AND ACCESSORIES IN LEATHER AND BRASS. PRIMA BOX IS FOR A LIFETIME, BORN TO FOLLOW YOU IN EVERY JOURNEY.
A GIFT FOR REAL APPRECIATORS OF ART AND LEISURE
THIS PRECIOUS BOX CONTAINS EVERYTHING YOU NEED TO ENJOY MOMENTS OF REAL PEACE, ALONE OR IN GOOD COMPANY THE PERFECT GIFT TO THOSE WHO VALUE THE SLOW PASSING OF TIME
OTIUM PRIMA BOX ANATOMY
The box and all the accessories
THE BIRTH OF PRIMA
The word otium itself contains its own history and philosophy
The choice of the name was not easy: it took us more than a year to find the perfect fit. We stared with rollex, which reflected the extreme precision of the craftsmanship, then we passed on to “Mario box”, which sound like a board game.
The name “Otium” and its philosophy were born thanks to some friulan friends, who hit the mark by adding to the logo also a philosophical symbol (the owl) and the payoff “C’è il destino, c’è il caso, quindi noi filosofeggiamo”, that is also part of the logo
Otium contains the essence and the thought that we wanted to give to an artisanal object which hides a unique moment of introspection behind its use.
The name truly represents our beliefs (break, private moment, sharing) together with the manual skills that the box requires and the beauty that we find in the carefully studied details.
This is how we were able to give a soul to our precious box.